KEMP LoadMaster exceeds Azure’s built-in L4 load balancer by delivering Layer 7 persistence and high availability for production applications

KEMP Technologies has announced the general availability of the Virtual LoadMaster (VLM) for Windows Azure to the South African market.  KEMP’s VLM is the first application delivery controller to meet the unique architectural challenges of Azure and to add the needed application-layer traffic management capabilities, which were previously not available.

Adding Layer-7 load balancing to the Windows Azure Infrastructure-as-a-Service (IaaS) platform enables high availability, persistence, health checking and scalability to production applications running in the Windows Azure Cloud.

This release empowers local Companies with the means to extract maximum benefit from the investment in Windows Azure Cloud to bolster operations.

Key Facts:

• LoadMaster for Azure offers layer-7 application delivery that exceeds Azure’s built in load balancer.

• The LoadMaster for Azure is simple to provision within the Azure IaaS platform via the Azure management portal.

• The LoadMaster for Azure runs natively on the Windows Azure IaaS platform, unlike competitors’ solutions that merely direct external traffic to the Azure network

• KEMP’s load balancing products deliver high performance and feature-rich solutions that provide optimal throughput for enterprises.

Peter Melerud, EVP of Product Management at KEMP Technologies, says, “KEMP has a long history of working with Microsoft to optimise business-critical applications. As Microsoft continues to announce more enterprise services for Azure, application-aware load balancing within Azure will become increasingly vital for productivity in the cloud. We are proud to partner with Microsoft to provide the first Layer 7 load balancer to deliver high performance application availability to Azure users.”

George Zervos, EMEA Sales Director, KEMP Technologies, adds that the Southern African market is growing in maturity in terms of the acquisition and integration of cloud based platforms to optimise infrastructure. “The launch of LoadMaster for Azure is about empowerment and adding immediate value to companies that embrace the dynamics of cloud, and want to leverage off the increased level of performance and throughput that this technology promises.”

For more information on KEMP’s LoadMaster for Windows Azure go to www.kemptechnologies.com